Fairy Cleaning Supplies

Fairy Has Been Providing Offices and Households with Cleaning Solutions for 127 Years. Known for Washing Up Liquid and Dishwater Detergent, It Is Now Owned by the American Multinational brand, Procter & Gamble.

Fairy began in the UK in 1898 and is now an internationally recognised supplier of washing up liquid and dishwasher detergent. Although its origins began in the UK, it is now owned by the American multinational consumer products company, Procter & Gamble which includes the likes of Ariel, Flash and Lenor.

Fairy is most known for its trademark green washing up liquid but is today available in a variety of colours and scents, depending on where in the world it is sold. The original bottle with a red cap is widely used in the United Kingdom and Ireland but has since been replaced by PET bottles. Originally, Fairy soap bars were manufactured by Newcastle upon Tyne company, Thomas Hedley Co., which was acquired by Procter & Gamble in 1927.

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  1. Effective Used in a wide range of industries such as food service, education, hospitality, care homes and offices, as well as being a household staple, Fairy know how to make your dishes shine and your laundry sparkly clean. They’ve been improving their formula for decades to enhance standards of cleanliness achievable by all, whether in the workplace or at home.
  2. Skin Kind Since the inception of its first washing up liquid, Fairy has maintained the importance of having a formula which is kind to skin. All of their washing up products are gentle on the hands, as promoted by one of their first advertising slogans: “Now hands that do dishes can feel as soft as your face with mild green Fairy Liquid.” They even have a seal of approval from the British Skin Foundation.
  3. Reliable Since Fairy has been on the scene, there have inevitably been a number of brands competing on the market and producing similar cleaning solutions. However, Fairy’s 127 years mean they remain a tried and tested brand that has been supporting businesses and homes throughout the world for decades. In the UK alone, it is the most popular washing up liquid purchased by households.
  4. Innovative Over the years, Fairy has evolved its range of cleaning products to meet modern needs, including its convenient non-bio laundry detergent pods. Over the years they have tweaked their washing up liquid formula to be biodegradable - and today 13 million British households buy 150 million bottles of it every year. Powering through grease and grime, Fairly liquid leaves your dishes sparkling clean and remains kind to the skin.
  5. Trusted With dominance in the UK market since its inception to today, as well as being used throughout the world, Fairy is a trusted brand within the hospitality sector, education, businesses and the home. Over the years it has been trusted to give customers a product that lasts 50% longer than any other brand. Not only does it offer customers value for money, but a standard of cleanliness envied by other competitive brands.

Since its trademark washing up liquid, Fairy has evolved to introduce more products into the market. They are also a longstanding producer of non-biological laundry detergent, fabric conditioner and non-bio pods, alongside detergent used for domestic dishwashers.

At the heart of what Fairy do is provide seamless solutions to help you achieve the standards of professionally cleaned spaces at work and home. Inspired to achieve clean and fresh smelling environments across the world, Fairy is your trusted brand suited to supply a wide range of industries and homes.

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More About Fairy

Fairy Liquid has been helping households and businesses across the world for decades to achieve seamless cleaning solutions. Their easy to use products which are also kind to the skin and are an affordable and innovative solution to what can be a time consuming activity. With Fairy products, you are promised professional standards of cleanliness at an affordable price. Cutting through grease and grime, whether you’re washing the dishes at the end of a long day, or trying to choose a detergent to help power you through your hospitality business, whatever the occasion, Fairy is here to save the day and make cleaning far easier.
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